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Top 10 Reasons to Sell Your Home During the Holidays

Top 10 Reasons to Sell Your Home During the HolidaysHere are my top 10 reasons to sell your home during the holidays - and no, I haven't had too much eggnog!  Yes, I understand that the holidays can be a busy and stressful time for many people.  The thought of putting your house on the market during this time period can be daunting.  However, there are a lot of very good reasons for listing your home for sale during the holidays.

Top 10 Reasons to Sell Your Home During the Holidays

  1. Most people, homebuyers included, are HAPPY during the holidays!  Happy homebuyers who need to move are attracted to homes that are warmly decorated and inviting.  From a basket of beautiful mums on the front porch to the smell of cookies baking in the oven, buyers can get emotionally attached to your home if it invokes a sense of family and holiday spirit.  (But don't overdo it!  Too much decorating can be a big turnoff!)
  2. Less Homes on the Market = Less COMPETITION!  Let's face it...most home sellers like to wait until the "hot" selling season to put their home on the market.  In Charlotte, the big selling season is in early spring.  But why not get a jump on the competition?  When housing inventory is low, buyers will appreciate a home that is competitively priced and in tip-top showing condition.  Your home may generate a lot of interest and even multiple offers, which typically means a higher sales price and better terms.
  3. Holiday homebuyers are SERIOUS buyers!  In my years of real estate experience, I have found that some of my most serious homebuyers have looked for homes during the holidays.  Some buyers are anticipating year-end bonuses that will pad their downpayment.  Other buyers may be relocating to Charlotte at the start of the New Year to start a new job.  Whatever the reason, these buyers are motivated - they're not out looking at homes for the fun of it in colder weather while holiday to-do lists are looming large!
  4. Your home may look its best during the holidays!  Imagine your home surrounded by the red, orange and yellow leaves of Autumn.  Add a few pumpkins and some bright colored mums, and you've painted a vivid, nostalgic picture for many homebuyers!  They may envision their own family carving a pumpkin or roasting a turkey with their loved ones gathered around.  In December, the lights, wreaths, Christmas trees and wonderful smells will generate holiday spirit - and hopefully, a warm and fuzzy attachment to your home!  Whatever your holiday traditions...they resonate with homebuyers!
  5. Buyers will see your neighborhood in a new light!  Another one of my favorite reasons to sell your home during the holidays is that homebuyers will get to see your neighborhood all spruced up.  Many Charlotte neighborhoods decorate and light up their entrances during the holidays.  Lots of residents adorn their homes with lights, festive wreaths, candles and more - it's fun just to drive through a neighborhood and get a feel for it during the holidays.  (Hopefully you don't have THAT neighbor who loves to overdo it!)
  6. Tax benefits!  Although tax benefits are not the main reason a person buys a new home, they certainly don't hurt!  Some homebuyers might be looking to buy before the end of the year for an added tax benefit.  Check with your accountant  to deduct such expenses as mortgage interest, points and property taxes.
  7. More time off to look at homes!  Homebuyers may be able to take a little more time off during the holidays to look at homes for sale in Charlotte.  Kids are out of school, and some families have more time to check out homes and neighborhoods - why not be one of the homes they want to see?
  8. Become a non-contingent buyer!  If you sell your home during the holidays, you will be a non-contingent buyer when it comes time to buy your next home!  Few things hurt a homebuyer's bargaining power more than being a contingent buyer - meaning you must sell your current home in order to buy your next home (which is true of most people!).  Many sellers won't even consider a contingent contract from a buyer - there's just too much risk.  So sell your home during the holidays, know how much money you have to invest in your next home, and buy your next home with a strong, non-contingent offer!
  9. You still hold the keys and the deed!  For those sellers who are worried that if they sell their home during the holidays, they may end up having to move the day after Christmas, here's what I say to that....YOU hold the keys and the deed, and if you don't like the terms, you don't have to sell your home!  However, if you got a full price offer (or more) you might want to think of it as a great holiday gift and make it happen.  Very stressful for a few weeks, yes, but very beneficial in the long run!
  10. This Savvy Realtor® works during the holidays!  I may take a few days off here and there, but for the most part, I am WORKING during the holidays, helping sellers list their homes for sale, and helping buyers find the home that is right for them.  I've learned that lots of home buying and selling takes place during the holidays, so I make myself available to clients during this busy time.

Top 10 Reasons to Sell your home during the holidays


Are These Good Reasons to Sell Your Home During the Holidays?

Only you can decide when is the right time to put your house on the market!  But I hope I've given you some food for thought.  To get a general idea of what your home might be worth in today's market, check out my eValuator site.  The next step is to step up a listing consultation so that I can learn more about your goals and time frame for selling, see your home and its improvements/condition, and discuss my 21-point comprehensive marketing plan that will get your home sold!  Call, email or text me at your convenience and we'll get started!


Visit my website at www.SouthCharlotteLifestyle for other seller tips!

In the meantime, give some serious thought to my top 10 reasons to sell your home during the holidays!   


Melissa Brown



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Melissa Brown, Realtor, Charlotte, NC

Come to Charlotte and enjoy the four seasons!

Comment balloon 40 commentsMelissa Brown • October 25 2014 02:01PM


Melissa, those are all great reasons to list your home for sale during the Holidays.  Just don't put presents under the Tree!

Posted by Evelyn Johnston, The People You Know, Like and Trust! (Friends & Neighbors Real Estate) about 6 years ago

Love it! I especially like and appreciate numbers 2, 3 and 10!!  I work during the holidays too, and would happily accept referrals of buyers who relocate to the Silicon Valley at that time (or any time) 

Posted by Jayne Esposito, SRES, GREEN (Coldwell Banker ) about 6 years ago

Evelyn, you are RIGHT!  Can't have too much temptation, can we?  But to me, the best "present" would be a contract under the tree!

Posted by Melissa Brown, Realtor - South Charlotte NC Homes for Sale (Helen Adams Realty) about 6 years ago

Me too, Jayne!  I'll take all those buyers relocating to Charlotte!  I know it's an added stress to have your home on the market during the holidays, but I've seen it pay off - big time!


Posted by Melissa Brown, Realtor - South Charlotte NC Homes for Sale (Helen Adams Realty) about 6 years ago

This is an interesting idea.  It makes sense to sell a home when most people aren't.  Great tips!

Posted by Will Johnson, The Sell and Stage Team about 6 years ago

Hi Melissa, those are great tips and good reasons to sell your home during the holidays, thanks.

Posted by Sybil Campbell, Referral Agent Amelia Island Florida about 6 years ago

Excellent Melissa.  Real estate happens 365 days a year.  Just ask my wife.  She still hasn't forgiven me for taking a call on a Christmas morning at 8:30am.  It turned out to be the largest transaction of that year!  

Posted by John McCormack, CRS, Honesty, Integrity, Results, Experienced. HIRE Me! (Albuquerque Homes Realty) about 6 years ago

Having fielded calls on Thanksgiving Day on my very first year in the business, I know serious buyers don't believe in the holidays.  Potential sellers should be ready for them! 

Posted by Odaly Victorio, Marketing Expert (Team Victorious at Keller Williams Realty) about 6 years ago

Melissa ~  This is a great list of reasons to sell a home during the holidays.  

Posted by Joan Whitebook, Consumer Focused Real Estate Services (BHG The Masiello Group) about 6 years ago

Melissa Brown - well, the mood makes all the difference! And being happy in holiday season is a good reason - to sell or buy a home.

Posted by Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale (LAER Realty Partners) about 6 years ago


#3 and #6 ...today was the 1st time I met a first time home buyer;

she's already gotten her lender locked in (since I told her I wouldn't be able to work with her until that was done).  And so, today (Oct 25), she says "well, my accountant tells me I must buy a home before the end of the year, so let's start".  I suggested she had 3-4 weeks to find the home, and 3-4 weeks to settle. 

That's exactly what makes sellers happy...

now, let's make them happy holidays for buyers & sellers this 2014 holiday season.

Posted by Claude Labbe, Realty for Your Busy Life (Real Living | At Home) about 6 years ago


Homes sell all year round, and there is no reason to withdraw a house from the market during the holiday season. Your reasons are on target.


Posted by Richard Iarossi, Crofton MD Real Estate, Annapolis MD Real Estate (Coldwell Banker Residential Brokerage) about 6 years ago

Those are great reasons, and I definitely believe that buyers who are out looking at houses, trudging through snow, dealing with the cold, are definitely serious.

Posted by Kat Palmiotti, The House Kat (406-270-3667, kat@thehousekat.com, Broker, Blackstone Realty Group - brokered by eXp Realty) about 6 years ago

Will, check it out this holiday season.  If it's done right, it can be a big win.

Posted by Melissa Brown, Realtor - South Charlotte NC Homes for Sale (Helen Adams Realty) about 6 years ago

Crank out those on demand open house videos and hoho home for holidays happens. Folks off for the tinsel and egg nog sit around computer screens and warm their hands. Give off the glow of the show with video so who cares is there is ribbon candy everywhere and boxes, bows. Your video is the best staged the place will ever look.. roll 'em. Quiet on the set for the show and tell that gets watched, listened to over and over.

Posted by Andrew Mooers | 207.532.6573, Northern Maine Real Estate-Aroostook County Broker (MOOERS REALTY) about 6 years ago

Sybil, thanks for stopping by!

John, that's quite a memory for your wife, I'm sure.  I imagine some of her irritation was alleviated when your biggest transaction closed!

Yes, Odaly, they do come out on the holidays.  I really appreciate the ones who are somewhat apologetic for calling me on a holiday.

Praful, I just experienced this with buyers this past week - the wife kept saying "OMG, this house is just so CUTE!  I can see our family here!"

Joan, I imagine it's pretty beautiful in NH during the holidays.

Claude, that very same thing happened to me.  We were in high task mode trying to close before the end of the year.  We found an attorney who could get the job done on Dec. 30.

Thanks Rich.  I think there are powerful reasons to list during the holidays, but it's up to the sellers' tolerance and motivation.

Kat, I agree.  There are so many other things they could be doing during the holidays, so if they're out in the cold weather, they're usually pretty serious!



Posted by Melissa Brown, Realtor - South Charlotte NC Homes for Sale (Helen Adams Realty) about 6 years ago

If I had a home that needed selling, then the first thing I would need is..Melissa

Posted by Richie Alan Naggar, agent & author (people first...then business Ran Right Realty ) about 6 years ago

For several decades I've always been crazy busy between Thanksgiving and Christmas--so I've never understood why so many people think real estate slows down during the holidays. Your points are just what I raise with potential sellers myself every year as we get closer to the holidays. Great post!

Posted by Nina Hollander, Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor (Coldwell Banker Realty) about 6 years ago

I know serious buyers are out and about during the holiday season--I was one of them when I came to CA over the holidays and purchased a property in Rancho Palos Verdes.  My house in Florida was on the market as well.  Real estate does not come to a grinding halt during the holidays.

Posted by Norma Toering Broker for Palos Verdes and Beach Cities, Palos Verdes Luxury Homes in L.A. (Charlemagne International Properties) about 6 years ago

Really great post, Melissa!  Thanks for sharing these awesome points about why it is a good idea to sell your home during the holidays.

Posted by Laura Sellers, www.AuburnOpelikaALRealEstate.com (Berkshire Hathaway HomeServices Preferred Real Estate, Inc.; www.AuburnOpelikaALRealEstate.com) about 6 years ago

Most buyers who are actively searching during the holidays are much more serious than at other times. 

Posted by Rob Arnold, Metro Orlando Full Service - Investor Friendly & F (Sand Dollar Realty Group, Inc.) about 6 years ago

Excellent points Melissa...a seller should take advantage during the holidays.

There is less inventory out there during the holidays and the inventory that is available also might be dropping the ball by making it hard to see their home by either the realtor or seller being too preoccupied with the holidays.

So list during the holidays and making it easy to show will definitely be advantageous to a seller.

Posted by Goran Utvic, We Buy & Sell Chicago Houses Fast (606 Homes LLC | Chicagoland Brokers Inc, Chicago IL 60656) about 6 years ago


Posted by Blatt + Cutino, Broker-Associate 831/206-8070*Call today* (Coldwell Banker Realty) about 6 years ago

I have a listing now that I have been trying to sell for a little while. I am hoping there are buyers right around the corner.

Posted by Troy Erickson AZ Realtor (602) 295-6807, Your Chandler, Ahwatukee, and East Valley Realtor (Good Company Real Estate) about 6 years ago

Awww Rich, thank you!

Nina, I agree.  But sometimes it is hard to get sellers to see it this way - I think they don't want the added stress of one more thing to worry about during the holidays.  But I've seen it work so many times that I think they should reconsider.

Hi Norma!  What a GREAT Christmas present that was for you!

Thanks Laura.  Do you have many sellers who want to sell during the holidays in AL?

Rob, that has been my experience as well.

Goran, great points!  Sellers must make their homes available if they want to sell, whether during the holidays or anytime!

Hi Troy.  If the listing has been on the market for a while already, it might need more than holiday spirit to sell (like better show-readiness, better price, or better showing availability).



Posted by Melissa Brown, Realtor - South Charlotte NC Homes for Sale (Helen Adams Realty) about 6 years ago

Every year I successfully help Silicon Valley home sellers in the fall and winter-I love selling during the holidays!

Posted by MichelleCherie Carr Crowe Just Call...408-252-8900, Family Helping Families Buy & Sell Homes 40+ Years (Get Results Team...Just Call (408) 252-8900! . DRE #00901962 . Licensed to Sell since 1985 . Altas Realty) about 6 years ago



Selling a home during the holidays can be a great opportunity.  Less competition with other similar homes on the market is probably the best reason to have one's home on the market during the holiday season.

Posted by Andrew Payne Realtor® Richmond VA Homes For Sale~804-938-5257~, Richmond, VA, Real Estate, SRES®, NAR Green (Piedmont Real Estate) about 6 years ago

Great post and instantly worthy of a reblog of the day. Thanks for the post! 

Posted by Cheryl Ritchie, Southern Maryland 301-980-7566 (RE/MAX Leading Edge www.GoldenResults.com) about 6 years ago

Hi Andrew - I'll take less  ompetition any day!

Cheryl, thanks for the reblog - hope it attracts some sellers for you in Huntingtown!

Posted by Melissa Brown, Realtor - South Charlotte NC Homes for Sale (Helen Adams Realty) about 6 years ago

All great reasons to sell during the holidays. I have always said that there is no bad time to sell since buyers are in the market all of the time. 

Posted by Gerard Gilbers, Your Marketing Master (Higher Authority Markeing) about 6 years ago

Great tips Melissa! Very true, and you don't want to over do the decorations. If someone's home looks like it came out of Christmas vacation it can be a bit off putting to potential buyers who want it to feel welcoming and need an opportunity to envision it as "theirs". Too much interferes with that vision.

Posted by Tanya Van Blake-Coleman, Improving the Quality of Your Life (Van Blake-Coleman Realty, St. Thomas/www.talk-to-Tanya.com) about 6 years ago

Those are some compelling reasons to tell someone who feared they missed the boat once summer is over.  Always good to reassure them.  

Posted by Kevin Mackessy, Dedicated. Qualified. Local. (Blue Olive Properties, LLC) about 6 years ago

Those all good reasons.  Sellers agents should read those to their sellers.

Posted by Jeff Jensen (The Federal Savings Bank/Lending in 50 states) about 6 years ago

Who doesn't want a big ole red bow around the front door of a holiday house.

Well Bought! 

Posted by Brian Olsen, Cooper Jacobs Real Estate Group | Keller Williams (Portland, Lake Oswego, West Linn & Dunthorpe Neighborhoods, Waterfront, Luxury & Floating Homes) about 6 years ago

Melissa, these are all very solid reasons to keep ones home on the market over the holidays.  And there is no nicer staging prop than decked halls.

Posted by Patricia Kennedy, Home in the Capital (RLAH Real Estate) about 6 years ago

Melissa Brown   Excellent post - very informative for people in your area and everywhere else

Posted by Karen Kruschka, - "My Experience Isn't Expensive - It's PRICELESS" (RE/MAX Executives) about 6 years ago

Gerard, in our Charlotte market where inventory is so low, sellers should really consider selling during the holidays.

Kevin, I have buyers right now who need to buy a house before the end of the year.

Jeff, I wish more sellers would consider this!

Brian, I think it would be awesome to buy a house during the holidays!  I'd definitely put a bow on it!

Pat, I think they are solid reasons, too.  I know it can add some stress to the holidays, but I think it's more stressful to have a house that you need to sell!

Karen - I'm sure people in Woodbridge sell houses during the holidays!

Posted by Melissa Brown, Realtor - South Charlotte NC Homes for Sale (Helen Adams Realty) about 6 years ago

Meslissa, those are awesome reasons not to wait-out the holidays and to get things moving right now.  In many neighborhoods inventory is still low and buyers are anxious.

Posted by Michael Dagner, Your Denver Homes Realty Expert (Brokers Guild Classic) about 6 years ago

If you are still out there at this time of the year looking for a house to buy then you are definitely serious ready,willing and able home buyer. Great list by the wat.  Thanks for sharing.

Posted by Lanre-"THE REAL ESTATE FARMER" Folayan, I don't make promises.I deliver results.SOLD HOMES (Keller Williams Select Realtors-Buy a home in Washington DC. Sell a home in Washington DC) about 6 years ago

I think, it is always a good time to sell. There are always cons and pros. If the seller is ready to move on, it is time to sell.

Posted by Inna Ivchenko, Realtor® • Green • GRI • HAFA • PSC Calabasas CA (Barcode Properties) over 5 years ago

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